As Chief Executive Officer of Cuhaci Peterson, Greg Simpson is an industry visionary responsible for leading the nationally recognized design firm with a combination of architecture, engineering, planning, innovation and other services. A registered architect, Greg has been with the firm for more than 20 years and has served in several leadership positions before his appointment of CEO, including Chief Operating Officer and Vice President of Operations.

Under his leadership, the firm has expanded its number of locations, innovation efforts and experienced success across numerous markets, including grocery, food service, large-scale retail, and hospitality.

A native of Tennessee, Greg earned a bachelor’s degree from the University of Tennessee.

"Great vision without great people is irrelevant."

Jim Collins, Good to Great