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Omnichannel and microfulfillment have a become an undeniable part of the grocery life cycle. The question for retailers is how to adopt them into their business models in a way that is scalable now and can be built upon moving forward. The circumstances surrounding Covid-19 have become a catalyst with regard to moving the need for safe and efficient grocery with less person-to-person contact. Microfulfillment provides high-capacity fulfillment, designed to operate around the clock, and it addresses both labor and the economic pressures experienced by grocers in their quest to deliver upon today’s increased eCommerce demands.

Recently, Cuhaci Peterson Senior Vice President of Design, Steven Duffy, served as a resource for the team at George Utz, Inc., as part of a white paper that delves into how microfulfillment will support the next wave of retail innovation, enabling a safer, more efficient and convenient shopping experience.

Looking ahead to a post-COVID world, Duffy expects the microfulfillment trend to grow significantly over the next 12 months. And while some early innovators encountered challenges because the technology vendors didn’t understand complexity of the grocery space, Duffy says that has since changed.

Full Whitepaper: How the World’s Grocers are Harnessing the Booming Micro-Fulfillment Trend